Free
$0
Free
US$0. 40 credits a month, 1 seat, no credit card. API marked 'Strict rate limits'; a Free account showed 100 calls a day and 40 a minute on 25 Oct 2026.
API included
Comparison
Lusha vs UpLead
Lusha has a free plan with 40 credits a month, an API key that works on it, 1 credit per email and 5 per phone, and an official MCP server. UpLead charges 1 credit per contact for email and mobile direct dial together, skips contacts whose email fails verification, and lists full API access on its annual Professional plan. Prices verified 25 Oct 2026.
Pick Lusha if
- You want to start free: Lusha's Free plan gives 40 credits a month with no card, and its API key works on that…
- You mostly need emails: an email costs 1 credit, about US$0.09 to US$0.12 at list prices, while a phone costs…
Pick UpLead if
- You want email and mobile direct dial together for 1 credit per contact
- You do not want to pay for bad emails: UpLead deducts a credit only when the email is Valid or Accept All
Lusha
Sourcing, Enrichment
UpLead
Sourcing, Enrichment
At a glance
Lusha
- From
- US$49.90/moStarter monthly, US$37.45 yearly
- Free plan
- YesFree plan, 40 credits/mo, no card
- Cost per unit
- 1 credit/email, 5 per phone
- MCP server
- Official
UpLead
- From
- US$99/moEssentials monthly, US$74 annual
- Free plan
- Yes7-day trial, 5 credits, card required
- Cost per unit
- 1 credit per contact, email and mobile
- MCP server
- NoNo
Where they differ
15 points side by side. Open a value for the full detail.
| What | Lusha | UpLead |
|---|---|---|
| Starter US$49.90/mo monthly, US$37.45 yearlyFree plan at US$0. First paid plan: Starter at US$49.90 a month billed monthly (400 credits a month), or US$37.45 a month billed yearly (US$449.10 a year, 4,800 credits up front). 1 seat. Verified 2026-10-25. | Essentials US$99/mo monthly, US$74 annualNo free plan; a 7-day trial with 5 credits. First paid plan: Essentials at US$99 a month billed monthly (170 credits a month), or US$74 a month billed annually (2,040 credits). Single-user account. Verified 2026-10-25. | |
| 1 credit/email, 5 per phone1 credit per verified email, 5 credits per phone number, 1 credit per company profile via API. API searches cost 1 credit per 1 to 25 results. Worked out from list prices, a credit costs about US$0.09 to US$0.12, so an email is about US$0.09 to US$0.12 and a phone about US$0.44 to US$0.62, before the search credit. | 1 credit per contact, email and mobile1 credit per contact, which unlocks both the email and the mobile direct dial. API: 1 credit per company, person, combined or prospector result. Worked out from list prices, a credit costs about US$0.37 (Plus, annual) to US$0.58 (Essentials, monthly). Extra credits: US$0.60 on Essentials, US$0.50 on Plus. | |
| Credits per plan; yearly saves 25%Credits per plan, with extra credits bought any time in account settings. On monthly Pro and Premium, unused credits roll over up to 2x the monthly amount; the Starter monthly card says credits are granted each month. Annual plans grant all credits up front and reset unused credits at the end of the year. Paying yearly saves 25%. | Credits per plan; no rollover (terms)Credits per plan, billed in advance monthly or annually; fees are non-refundable and plans renew automatically. Unused credits do not roll over to the next subscription term, per UpLead's terms ('use it or lose it'). Each plan has its own price for extra credits. The pricing page showed a 40% off annual plans offer through chat on 25 Oct 2026. | |
| Free plan, 40 credits/mo, no cardFree plan: 40 credits a month, 1 seat, no credit card. Signup asks for a phone number. | 7-day trial, 5 credits, card requiredFree trial: US$0 for 7 days, 5 credits. In the app on 25 Oct 2026 the trial asked for card details before it started, and named the Essentials annual plan (US$890) as the charge on day 7. | |
| Every plan; strict limits on Free, StarterAPI on every plan. The compare table marks it 'Strict rate limits' on Free and Starter, lists API from Pro and API Advanced on Premium. A Free account on 25 Oct 2026 had one Default API key; more keys need an upgrade. | Enrichment API from Plus; full API on ProfessionalThe pricing page's comparison table ticks the Enrichment API on Plus and Professional, and the Prospector Pro API and Full API Access on Professional only (annual billing only, priced on request). The docs mark Prospector Pro, Quick Search, Industries and Lists as Professional-and-above, and offer a request form for a free API key. | |
| api_key headerAPI key in a header named api_key (lowercase, underscore). The key is in the dashboard under API & connectors. MCP uses OAuth or an x-api-key header. | Raw key in Authorization headerAPI key sent as the raw value of the Authorization header, with no Bearer prefix. Base URL https://api.uplead.com/v2. | |
| 25 requests/sec per account25 requests per second on all endpoints by default, set per account rather than per key; the usage endpoint allows 5 a minute. Hourly and daily quotas vary by plan and come back in x-rate-limit headers. A Free account showed 100 calls a day and 40 a minute on 25 Oct 2026. | 500 requests/min500 requests per minute, with X-RateLimit-Limit, X-RateLimit-Remaining and X-RateLimit-Reset headers and Retry-After on a 429. No per-plan variation is documented. | |
YesOfficial hosted server at https://mcp.lusha.com with 50 tools: enrichment, prospecting, signals, lookalikes, recommendations, buying groups, workspace tables, CRM export and account tools. Claude, ChatGPT and Codex connect by OAuth; other clients pass an x-api-key header. | NoNo MCP server is mentioned in UpLead's docs or product pages. | |
| Emails, phones, firmographics, intent, signalsWork and personal emails, mobile and direct phones, title, seniority, department, location, previous jobs, firmographics, technographics, funding, employees by department, competitors, intent topics and signals such as job change, promotion, hiring and news. | Email with status, mobile direct dialPerson: name, title, job function and sub-function, management level, email with email_status, phone, mobile direct dial, location, LinkedIn URL. Company: name, domain, address, phone, employee and revenue ranges, industry, SIC and NAICS, description, founding year, logo and social links. | |
| About 515.5M contacts, 29M companiesAbout 515.5 million contacts and 29 million companies across about 98 fields. Most data points refresh weekly; signal fields update when the signal is detected. | Not published; 95% email accuracy statedNo database size is stated on its pricing, docs or API pages. UpLead states 95% email accuracy, verifies emails in real time on each request and lists 16,000+ technologies for technographic search. | |
| NOT_FOUND not charged (one page differs)The Billing FAQ and search docs say a NOT_FOUND result is not charged; one intro page says a minimum of 1 credit per request. On a Free account on 25 Oct 2026, two NOT_FOUND searches returned creditsCharged 0. If Data Waterfall is on, Lusha's docs disagree on the price: its Data Waterfall page lists flat per-field rates, while its changelog says each field is charged at that provider's own rate. | Charged on Valid or Accept AllOne credit per record received and never twice for the same record. A contact with an email is charged only when email_status is Valid or Accept All, so Invalid and Unknown emails are free; Accept All (catch-all) still costs a credit. | |
| 100 per call; signal webhooks from ProSearch and enrich take up to 100 contacts or companies per call. Webhooks for signals on subscribed records, signed with HMAC-SHA256, listed from Pro. | No bulk endpoint, no webhooksNo bulk endpoint; search results page at up to 100 per page. No webhooks are documented. | |
| Make, n8n, Zapier, Workato; CRM exportWorkflow connectors for Make, n8n, Albato, Zapier, Pipedream and Workato. The MCP server exports contacts to Salesforce, HubSpot, Zoho, Pipedrive and Salesloft. | CRMs, sales tools, Zapier 1,500+ appsSalesforce, HubSpot, Zoho, Pipedrive, Microsoft Dynamics 365, Outreach, Salesloft, Reply.io, Woodpecker, Copper, Nimble, Mailshake, lemlist, Close and Insightly, plus 1,500+ apps through Zapier. Bi-directional CRM sync is on Professional. | |
| SOC 2 Type II, ISO 27001, 27701Trust center lists SOC 2 Type II, ISO 27001, ISO 27701, ISO 27017 and ISO 31700, and says Lusha is aligned with GDPR and CCPA. | GDPR notices; no SOC 2 or ISOPrivacy policy names EU and UK GDPR representatives and includes a notice for California residents. No SOC 2 or ISO claim appears on its privacy, terms, pricing or docs pages. | |
| Start free, pay mainly for emailsTeams that want to start free, pay mainly for emails, and connect the data to AI agents or automation tools. | Email and mobile in one creditSmall teams that want email and mobile direct dial in one credit, verified at request time, from a simple REST API. |
No row matches in this view.
Pricing, plan by plan
US dollars as each vendor's page showed them on 25 Oct 2026. One panel per tool; switch each between monthly and annual billing (an annual price is the monthly rate when you pay for the year up front).
Lusha
5 plans · API reviewStarter
$49.90/mo
billed monthly
$37.45/mo
billed annually
US$49.90 a month billed monthly with 400 credits granted each month, or US$37.45 a month billed yearly (US$449.10 a year) with 4,800 credits up front.
API included
Plan details
1 seat. Lookalikes, bulk enrichment, 5 buying intent topics. API marked 'Strict rate limits'.
Pro
$69.90/mo
billed monthly
$52.45/mo
billed annually
US$69.90 a month billed monthly with 600 credits a month that roll over up to 2x, or US$52.45 a month billed yearly (US$629.10 a year) with 7,200 credits up front.
API included
Plan details
2 free seats, API, CSV enrichment, signals, webhooks.
Premium
$399.90/mo
billed monthly
$299.95/mo
billed annually
At the slider's default: US$399.90 a month billed monthly with 3,400 credits a month (roll over up to 2x), or US$299.95 a month billed yearly (US$3,599.10 a year) with 40,800 credits up front.
API included
Plan details
The credit slider changes the price. 5 free seats, API Advanced, team management, credit allocation.
Show all 5 plansShow fewer plans
Scale
Custom quote
Custom credits and seats through sales, credits granted up front.
API included
Plan details
50%+ off price per credit, SSO, 25 buying intent topics.
UpLead
4 plans · API reviewFree Trial
$0
Free
US$0 for 7 days, 5 credits, 1 user.
No API
Plan details
In the app on 25 Oct 2026 card details were required before the trial started, with the Essentials annual plan (US$890) billed on day 7. No API listed.
Essentials
$99/mo
billed monthly
$74/mo
billed annually
US$99 a month billed monthly with 170 credits a month, or US$74 a month billed annually with 2,040 credits.
No API
Plan details
1 user. Verified emails, mobile direct dials, CRM integration. Extra credits US$0.60 each. API not listed on this plan.
Plus
$199/mo
billed monthly
$149/mo
billed annually
US$199 a month billed monthly with 400 credits a month, or US$149 a month billed annually with 4,800 credits.
No API
Plan details
1 user. Adds data enrichment, email pattern intel, technographics (16,000+ technologies), advanced filters, suppression lists. Extra credits US$0.50 each. The plan card lists no API, but the comparison table ticks the Enrichment API on Plus.
Professional
Custom quote
Annual billing only, custom seats and credits, priced on request.
API included
Plan details
Adds buyer intent data, all search filters, full API access, bi-directional CRM sync, competitor intelligence, team management.
Which one to pick
Choose Lusha if
- You want to start free: Lusha's Free plan gives 40 credits a month with no card, and its API key works on that plan.
- You mostly need emails: an email costs 1 credit, about US$0.09 to US$0.12 at list prices, while a phone costs 5.
- You want AI agents to reach the data: Lusha runs an official MCP server with 50 tools.
- You need batch calls of up to 100 records and signal webhooks; Pro, at US$69.90 a month billed monthly, is the first plan card that lists Signals and Webhooks.
Choose UpLead if
- You want email and mobile direct dial together for 1 credit per contact.
- You do not want to pay for bad emails: UpLead deducts a credit only when the email is Valid or Accept All.
- You want a plain REST API with a single header and 500 requests a minute, and you are buying the annual Professional plan where full API access is listed.
- You want company name to domain lookups and a free logo endpoint (a link back to UpLead is required).
- You want technographic search across 16,000+ technologies, which starts on Plus at US$199 a month billed monthly.
If neither fits: Both sell contact data from their own database. If the job is only finding work emails for a list you already hold, an email finder API that charges only on a found email may fit better; see the work email guide.
How to find a person's work email addressWant us to build it for you?
Choosing between Lusha and UpLead, or moving from one to the other? Tell us your setup. We will show you how we would run it, and what we would check first.
Questions people ask
How much does B2B data cost?
For these two, at list prices on 25 Oct 2026: Lusha is free for 40 credits a month, then from US$49.90 a month billed monthly or US$37.45 a month billed yearly, with 1 credit per email and 5 per phone. UpLead starts at US$99 a month billed monthly or US$74 a month billed annually, with 1 credit per contact covering email and mobile direct dial. Per credit that is roughly US$0.09 to US$0.12 on Lusha and US$0.37 to US$0.58 on UpLead.
Is Lusha or UpLead cheaper per contact?
It depends on what you reveal. For an email only, Lusha is cheaper: 1 credit at about US$0.09 to US$0.12. For email plus a phone number, Lusha charges 1 + 5 credits, about US$0.52 to US$0.75, while UpLead charges 1 credit, about US$0.37 to US$0.58, for email and mobile direct dial together. These figures are list prices divided by plan credits.
Can I use the Lusha or UpLead API on a free plan?
Lusha: yes. The Free plan includes an API key, and a Free account on 25 Oct 2026 was limited to 100 calls a day and 40 a minute. UpLead: its pricing page lists full API access only on the annual Professional plan. Its docs link a request form for a free API key, and its 7-day trial asked for card details before starting.
Do Lusha and UpLead charge when no data is found?
Lusha's Billing FAQ says a request that returns no match is not charged, though one docs intro page says a minimum of 1 credit per request; check billing.creditsCharged on each response. UpLead charges 1 credit per record returned, never twice for the same record, and skips contacts whose email is Invalid or Unknown. Catch-all (Accept All) emails still cost a credit.
Do Lusha and UpLead have an MCP server for AI agents?
Lusha does: https://mcp.lusha.com, with 50 tools for enrichment, prospecting, signals, lookalikes, tables and CRM export. Claude, ChatGPT and Codex connect by OAuth; other clients pass an x-api-key header. UpLead's docs and product pages do not mention an MCP server, so agents would call its REST API directly.
Which B2B data provider is the best?
Between these two it depends on the job. Lusha suits teams that start free, mostly need emails, or want signals, webhooks and an MCP server for agents. UpLead suits small teams that want email and mobile direct dial in one credit, with emails verified at request time and bad ones not charged.
Related
Read from lusha.com/pricing, uplead.com/pricing and each tool's API docs. Verified 25 Oct 2026.
