Free
$0
Free
$0, no credit card.
API included
Plan details
40 credits a month, 1 seat. API with strict rate limits.
Comparison
Lusha vs RocketReach
Lusha bills per data point: 1 credit for an email and 5 for a phone, from a Free plan with 40 credits a month to Pro at $52.45 a month billed yearly, with the API, webhooks and signals. RocketReach sells 'unlimited' emails under a yearly export allowance: Essentials $399 a year, Pro $899. Lusha's API takes 100 records per call; RocketReach lookups are async. Both have an official MCP server.
Pick Lusha if
- You want to pay per data point: 1 credit per email and 5 per phone
- You enrich in batches: up to 100 records per call, returned in the same call
Pick RocketReach if
- You want 'unlimited' verified emails under a fixed yearly price, starting at $399 a year
- You need personal emails as well as work emails from a lookup
Lusha
Sourcing, Enrichment
RocketReach
Sourcing, Enrichment
At a glance
Lusha
- From
- $49.90/moFree; Starter monthly, $37.45 yearly
- Free plan
- YesFree plan, 40 credits/mo, no card
- Cost per unit
- 1 credit/email, 5 per phone
- MCP server
- Official
RocketReach
- From
- $69/moFree; Essentials monthly, $33 annual
- Free plan
- YesFree account, 3 lookups, no card
- Cost per unit
- 1 export per lookup with data
- MCP server
- Official
Where they differ
15 points side by side. Open a value for the full detail.
| What | Lusha | RocketReach |
|---|---|---|
| B2B data platform, 515.5M contactsA B2B contact and company data platform of about 515.5 million contacts and 29 million companies, with search, enrichment, signals, lookalikes and buying groups through its API. | Contact database of 700M+ professionalsA contact database of 700M+ professionals for people and company search, email and phone lookup, bulk lookup and email verification. | |
| Free; Starter $49.90/mo monthly, $37.45 yearlyFree at $0. Starter is $37.45 a month billed yearly ($449.10 a year), or $49.90 billed monthly. USD, read 25 Oct 2026. | Free; Essentials $69/mo monthly, $33 annualFree account. Essentials (email only) is $399 billed annually ($33 a month), or $69 billed monthly. USD page, read 25 Oct 2026. | |
| Free plan, 40 credits/mo, no cardFree plan: 40 credits a month, 1 seat, no credit card. Signup asks for a phone number. | Free account, 3 lookups, no cardFree account with 3 lookups and no credit card. | |
| Credits per data point; rollover up to 2xCredits, spent per data point returned. Annual plans grant credits upfront and reset unused credits at year end; monthly Pro and Premium roll credits over up to 2 times the monthly amount. Yearly billing is 25% off. | Per plan, 10,000 lookups/mo fair usePer plan, with 'unlimited' verified emails (and phones on Pro and Ultimate) under a fair-use cap of 10,000 lookups a month, and a yearly or monthly export allowance. API lookups use exports. | |
| 1 credit/email, 5 per phone1 credit per verified email, 5 credits per phone number. Search costs 1 credit per 1 to 25 results. If the data waterfall is on, Lusha's docs disagree on the price: its Data Waterfall page lists flat per-field rates, while its changelog says each field is charged at that provider's own rate. | 1 export per lookup with data1 export per API lookup that returns data. A lookup with no verified email or phone is refunded. | |
| Free and Starter with strict limitsFree and Starter have API with 'strict rate limits'. Pro is the first plan that lists API as a feature; Premium lists 'API Advanced'. | Essentials, Pro and UltimateMCP and API access is listed on Essentials, Pro and Ultimate. Free accounts get an API key with small caps (5 person lookups a month). | |
| api_key headerKey in a header named api_key (lowercase, exactly). Keys are managed in the API dashboard by admins and managers; extra keys are an upgrade. | Api-Key headerKey in the Api-Key header (the api_key query parameter still works but is deprecated). Generated under Account Settings > API. | |
| 25 requests/sec per account25 requests a second per account on all endpoints by default; the usage endpoint is 5 a minute. Hourly and daily quotas vary by plan and come back in response headers. | 10 requests/sec global, plus plan capsA global 10 requests a second, plus per-plan caps. Person lookups: Essentials 15 a minute and 5,000 a month, Pro 50 a minute and 20,000 a month, Ultimate 100 a minute and 50,000 a month. | |
| 1 to 100 records per callEvery V3 search, enrich, signal and score endpoint takes 1 to 100 records per call, and returns results in the same call. | 1 to 100 per batch, webhook resultsBulk lookup of 1 to 100 people per batch (10 to 100 on Universal), with results sent to a webhook. Up to 100 bulk jobs a day on self-serve plans. | |
| Signed signal webhooks from ProSignal webhooks for monitored contacts and companies (job changes, promotions, company events), signed with HMAC-SHA256. Listed from Pro. | Lookup result webhooks, optional signatureWebhooks set up in API settings receive person and bulk lookup results, with an optional HMAC-SHA256 signature. Person lookups are async, so a webhook saves polling. | |
YesOfficial, at https://mcp.lusha.com. OAuth for chat clients, an API key header for everything else. 50 tools across search, enrichment, signals, lookalikes, tables and CRM export. | YesOfficial, at https://mcp.rocketreach.co/mcp with OAuth 2.1 and PKCE. 9 tools; person and company search use no credits, lookups use lookup and export credits. | |
| Emails, phones, firmographics, intent, signalsWork and personal emails, mobile and direct phones, title, seniority, department, previous jobs, firmographics, technographics, funding, intent topics and signals. Most data points refresh weekly. | Graded emails, personal emails, phones, signalsProfessional emails graded A to F, personal emails, mobile and direct phones, job history, education, skills, social links, and NPI and licence data for US healthcare. Signals: job changes, company news, hiring by department. | |
| Salesforce, HubSpot, Zoho, Clay, Zapier, n8nSalesforce, HubSpot and Zoho, plus Clay, Zapier, n8n, Make, Workato, Pipedream and Albato. | Salesforce, Outreach, HubSpot, Salesloft, BullhornSalesforce, Outreach, HubSpot, Salesloft and Bullhorn on Pro and Ultimate, plus Zapier and a Chrome extension. | |
| SOC 2 Type II, ISO 27001, 27701SOC 2 Type II, ISO 27001, 27701, 27017 and 31700; states alignment with GDPR and CCPA. Requests it cannot fulfil for legal reasons return HTTP 451. | SOC 2 Type II and ISO 27001SOC 2 Type II and ISO 27001 certified, per its security page. | |
| Sync enrichment of 100, flat phone priceSynchronous enrichment of up to 100 records per call, phone reveals at a flat 5 credits, and signals with webhooks. | Lookups by LinkedIn URL, personal emailsLookups by LinkedIn URL that return personal as well as work emails, phone lookups on Pro and up, and US healthcare contacts. |
No row matches in this view.
Pricing, plan by plan
US dollars as each vendor's page showed them on 25 Oct 2026. One panel per tool; switch each between monthly and annual billing (an annual price is the monthly rate when you pay for the year up front).
Lusha
5 plans · API reviewStarter
$49.90/mo
billed monthly
$37.45/mo
billed annually
1 seat: $49.90 a month billed monthly with 400 credits a month, or $37.45 a month billed yearly ($449.10) with 4,800 credits upfront.
API included
Plan details
Lookalikes, bulk enrichment, AI assistant. API with strict rate limits.
Pro
$69.90/mo
billed monthly
$52.45/mo
billed annually
2 free seats: $69.90 a month billed monthly with 600 credits a month (roll over up to 2x), or $52.45 a month billed yearly ($629.10) with 7,200 credits upfront.
API included
Plan details
API, CSV enrichment, signals, webhooks.
Premium
$399.90/mo
billed monthly
$299.95/mo
billed annually
5 free seats: $399.90 a month billed monthly with 3,400 credits a month, or $299.95 a month billed yearly ($3,599.10) with 40,800 credits upfront, at the default slider position.
API included
Plan details
API Advanced, team management, credit allocation.
Show all 5 plansShow fewer plans
Scale
Custom quote
Custom credits and seats, through sales.
API included
RocketReach
5 plans · API reviewFree
$0
Free
$0, no credit card.
API included
Plan details
3 free lookups.
Essentials (email only)
$69/mo
billed monthly
$33/mo
billed annually
$399 billed annually ($33 a month) with 1,200 exports a year, or $69 billed monthly with 100 exports a month.
API included
Plan details
Unlimited verified personal and professional emails (fair use), MCP and API access. USD page.
Pro (email and phone)
$119/mo
billed monthly
$75/mo
billed annually
$899 billed annually ($75 a month) with 3,600 exports a year, or $119 billed monthly with 250 exports a month.
API included
Plan details
Unlimited verified emails and phones (fair use), CRM integrations, MCP and API access. USD page.
Ultimate (email and phone)
$209/mo
billed monthly
$142/mo
billed annually
$1,699 billed annually ($142 a month) with 20,000 exports a year, or $209 billed monthly with 1,000 exports a month.
API included
Plan details
Adds intent and healthcare data, MCP and API access. USD page.
Show all 5 plansShow fewer plans
Custom team plan
Custom quote
From $6K a year: pooled credits, company exports, higher API limits and Universal Credits.
API included
Which one to pick
Choose Lusha if
- You want to pay per data point: 1 credit per email and 5 per phone.
- You enrich in batches: up to 100 records per call, returned in the same call.
- You want signals such as job changes and promotions pushed by webhook (Pro and up).
- You want a large MCP toolset: 50 tools, with OAuth for chat clients.
Choose RocketReach if
- You want 'unlimited' verified emails under a fixed yearly price, starting at $399 a year.
- You need personal emails as well as work emails from a lookup.
- You want phone numbers included without per-phone credits (Pro and Ultimate, fair use).
- You prospect US healthcare contacts and want NPI and licence data (Ultimate).
If neither fits: If you only need a verified work email for a known list, a pay-per-result email finder can cost less than either plan.
How to find a person's work email addressWant us to build it for you?
Choosing between Lusha and RocketReach, or moving from one to the other? Tell us your setup. We will show you how we would run it, and what we would check first.
Questions people ask
Is Lusha cheaper than RocketReach?
It depends on volume and on phones. Lusha Pro is $629.10 a year with 7,200 credits, which is 7,200 emails or 1,440 phones. RocketReach Pro is $899 a year with 3,600 exports and verified emails and phones under fair use. Count how many contacts and phones you need in a year.
How much does a phone number cost on Lusha?
5 credits per phone number from Lusha's own data. When the data waterfall fills it from a third-party vendor, Lusha's docs give different prices (a flat rate on the Data Waterfall page, the provider's own rate in the changelog). Pass waterfallEnabled false in the API to keep to Lusha's own data.
Can I use the Lusha or RocketReach API on a free account?
Yes, with small limits. Lusha's Free plan includes API access with strict rate limits and 40 credits a month. RocketReach's free account comes with an API key, 3 lookups and low monthly caps.
Do Lusha and RocketReach have MCP servers?
Yes. Lusha's is at https://mcp.lusha.com with 50 tools, and RocketReach's at https://mcp.rocketreach.co/mcp with 9 tools. Both support OAuth sign-in.
Do unused credits roll over?
On Lusha, monthly Pro and Premium credits roll over up to 2 times the monthly amount, and annual plans reset unused credits at year end. RocketReach plans come with a yearly or monthly export allowance and a fair-use cap of 10,000 lookups a month.
Related
Read from lusha.com/pricing, rocketreach.co/pricing and each tool's API docs. Verified 25 Oct 2026.
