Pick Instantly for heavy API work: the API is on every paid plan from $47 a month and allows 6,000 requests a minute. Pick Woodpecker for email plus LinkedIn steps from one API and a cheaper agency setup: plans start at $39 a month, and the API, webhooks, MCP and CLI come as a $20 add-on that processes one request at a time.
Pick Instantly if
Pick Woodpecker if
Instantly
Sending, Sourcing
Woodpecker
Sending, Sourcing
Instantly
Woodpecker
15 points side by side. Open a value for the full detail.
| What | Instantly | Woodpecker |
|---|---|---|
| Growth, $47/mo monthly, $37.60 annualGrowth, $47 a month billed monthly ($37.60 billed annually). API v2 is on every paid Outreach plan. | $39 plan plus $20 API add-on, $59/moThe 5,000-emails plan ($39 a month, or $26 a month billed annually) plus the Integrations, API, webhooks, MCP Server and CLI add-on at $20 a month, so $59 a month on monthly billing. No plan includes the API without the add-on. | |
| Flat plans, unlimited mailboxes and warmupFlat plans by emails a month and uploaded contacts (a fixed limit that does not reset monthly), with unlimited mailboxes and warmup. The lead database and AI run on a separate credits subscription from $9 a month. | Priced on emails sent, from $39Priced on emails sent per month, from 5,000 ($39) to 1,000,000 ($999). Unlimited mailboxes and team members. LinkedIn, the API, agency clients and extra Lead Finder credits are add-ons. Hitting the monthly cap stops sending. | |
| 20% on Outreach plans20% on Outreach plans, 10% on credits plans. | Up to 33% on email plansUp to 33% on email plans (the 5,000 plan is $312 a year). The $20 API add-on has no annual discount. | |
| Hyper Growth ($97/mo) and up, 18 eventsHyper Growth ($97 a month) and up, per the plans comparison. 18 event types, including custom label events. A failing webhook is disabled; no retry schedule is published. | With API add-on, 26 event typesWith the API add-on. 26 event types across email, LinkedIn and tasks, set per account rather than per campaign. Events arrive in batches of up to 100, with retries on exponential backoff. | |
| 14 days, no card, 1,000 emails (pricing page)14 days, no card. The pricing page lists 1,000 emails and 250 uploaded contacts; the trial account on 25 Oct 2026 showed 1,250 emails a month, and API keys worked. The help center says 1,000 emails and no API. | 14 days, no card or phone14 days, no card or phone. The signup page and in-app billing showed 500 sent emails on 25 Oct 2026; the pricing file says 100. The API add-on is free during the trial, with 100 Lead Finder credits. | |
| Bearer key with fixed scopesAuthorization: Bearer header. You create each key and pick from 128 scopes, which cannot be changed later. The key is shown once. | x-api-key header; HQ master keyx-api-key header. Keys belong to a user and stay visible in the key table. Agencies can use an HQ master key to act on client accounts. | |
| 100/sec and 6,000/min per workspaceDocumented: 100 requests a second and 6,000 a minute per workspace, shared by all keys. GET /api/v2/emails is capped at 20 a minute. | One request at a time per accountNo monthly cap, but one request is processed at a time per account. Up to 6 more wait in a queue for at most 15 seconds each; the rest get 429. Each agency client has its own limit. | |
| YesOfficial, streamable HTTP at mcp.instantly.ai, 199 tools on 25 Oct 2026. The header-auth form returned HTTP 504 in our test; the key-in-path URL worked. | YesOfficial hosted MCP at api.woodpecker.co/mcp/v1 with browser OAuth, plus a Docker stdio server and an npm CLI. 35 tools for email and LinkedIn campaigns, steps, prospects and mailboxes. | |
| LinkedIn via integrations such as HeyReachPlans are priced on emails and contacts. For LinkedIn, the app lists integrations with tools such as HeyReach. | LinkedIn steps, $29/mo per accountEmail, LinkedIn and multichannel campaigns from the same API, including connection requests, messages, InMail and profile visits. $29 a month per LinkedIn account. | |
| Up to 1,000 leads per callUp to 1,000 leads per POST /api/v2/leads/add call. Lead moves and warmup toggles run as background jobs. | v1 prospect endpoints; blacklist 500/requestProspects are added or updated through v1 endpoints into the database or a campaign. Blacklists take up to 500 entries per request. | |
| Pauses on high bounces; threshold hiddenA setting pauses campaigns with high bounce rates. The app does not show the threshold. | Bounce Shield, threshold 1% to 99%Bounce Shield auto-pauses a campaign at a threshold you set from 1% to 99%, readable and settable by API, with a webhook when it pauses. | |
| SuperSearch 450M+, credits from $9/moSuperSearch: 450M+ B2B leads and 16 filter groups in the app, on a separate credits plan from $9 a month for 150 credits. A work email find costs about 1.5 credits. | Lead Finder credits included; 1.5 per emailLead Finder: free credits included by tier (100 on the 5,000-email plan; the pricing page's table and notes differ on the top tier), extra packs from 500 credits for $10. A search costs 1 credit per lead returned and an email find 1.5 credits, charged only when found. | |
| Agency white-label; workspaces from Hyper GrowthAn Agency page with a white-label domain and client accounts, plus sub-workspaces. Adding a workspace and inviting team members start on Hyper Growth. | Agency Panel $27/mo per clientAgency Panel at $27 a month per active client, white label at $5 per client, and agency API endpoints to create client accounts and their keys (needs both the API and Agency add-ons). | |
| 129 app tiles incl. Clay, HubSpot129 app tiles in the app, including Clay, HubSpot, Salesforce, Pipedrive, Slack and HeyReach. | Zapier, HubSpot, Pipedrive, Clay via add-onZapier, HubSpot, Pipedrive, Zoho, Slack, Google Sheets, Calendly, Clay and others, all through the $20 add-on. | |
| No compliance statement foundNo compliance statement found on its pricing page, developer docs or help index. | GDPR, CCPA, CASA Tier 2GDPR and CCPA compliant, ISO-certified storage and CASA Tier 2 certified, per its pricing page. |
No row matches in this view.
US dollars as each vendor's page showed them on 25 Oct 2026. One panel per tool; switch each between monthly and annual billing (an annual price is the monthly rate when you pay for the year up front).
$47/mo
billed monthly
$37.60/mo
billed annually
5,000 emails a month, 1,000 uploaded contacts, unlimited mailboxes and warmup.
No webhooks; replies can only be previewed in Unibox. Billed monthly, or annually at $37.60 a month.
$97/mo
billed monthly
$77.60/mo
billed annually
125,000 emails a month, 25,000 uploaded contacts, webhooks, reply from Unibox, subsequences, workspaces and team members.
Billed monthly, or annually at $77.60 a month.
$358/mo
billed monthly
$286.30/mo
billed annually
500,000 emails a month, 100,000 uploaded contacts, private sending servers (SISR).
Billed monthly, or annually at $286.30 a month.
Custom quote
500,000+ emails and 100,000+ contacts.
Price on request.
$9/mo
billed monthly
$9/mo
monthly billing only
150 credits a month, a separate subscription from Outreach.
Annual billing saves 10% in the app.
$39/mo
billed monthly
$26/mo
billed annually
5,000 emails, 3 warm-ups, 100 Lead Finder credits, unlimited mailboxes and seats.
Billed monthly, or $312 a year. API needs the $20 add-on.
$79/mo
billed monthly
$52.67/mo
billed annually
50,000 emails, 10 warm-ups, 250 Lead Finder credits.
Billed monthly, or $632 a year. API needs the add-on.
$119/mo
billed monthly
$79.33/mo
billed annually
100,000 emails, 15 warm-ups, 300 Lead Finder credits.
Billed monthly, or $952 a year. API needs the add-on.
$219/mo
billed monthly
$146/mo
billed annually
250,000 emails, 30 warm-ups, 450 Lead Finder credits.
Billed monthly, or $1,752 a year. API needs the add-on.
$499/mo
billed monthly
$332.67/mo
billed annually
500,000 emails, 65 warm-ups, 800 Lead Finder credits.
Billed monthly, or $3,992 a year. API needs the add-on.
$999/mo
billed monthly
$666/mo
billed annually
1,000,000 emails, 95 warm-ups and free Lead Finder credits (the pricing page's table and notes give different figures for this tier).
Billed monthly, or $7,992 a year. API needs the add-on.
$29/mo
billed monthly
$29/mo
billed annually
Per connected LinkedIn account: up to 250 messages a day, 50 InMails a month, 30 connection requests a day and 500 profile visits a day.
$20/mo
billed monthly
$20/mo
billed annually
Flat $20 a month on any tier, no annual discount.
Required for the API, webhooks, MCP and integrations. Free during the trial.
If neither fits: If you need fast parallel API calls and client workspaces with per-client API keys, compare Smartlead too: see Instantly vs Smartlead. Whichever you pick, verify the list before upload.
How to verify email addresses before you sendChoosing between Instantly and Woodpecker, or moving from one to the other? Tell us your setup. We will show you how we would run it, and what we would check first.
Instantly includes API v2 on every paid Outreach plan, starting with Growth at $47 a month; webhooks need Hyper Growth at $97. Woodpecker sells the API, webhooks, MCP server, CLI and integrations as one $20 a month add-on on top of any email plan, and it is free during the trial.
Woodpecker processes one request at a time per account, queues up to 6 more for at most 15 seconds each, and drops the rest with a 429, so build a client that sends calls one after another. Instantly documents 100 requests a second and 6,000 a minute per workspace.
Woodpecker runs LinkedIn steps (connection requests, messages, InMail and profile visits) alongside email for $29 a month per LinkedIn account, and its API and MCP can build those campaigns. Instantly lists integrations with LinkedIn tools such as HeyReach.
On Woodpecker, reaching the monthly emails-sent cap stops campaigns until you upgrade or the plan renews; follow-ups count toward the cap. Instantly plans also set a monthly email allowance: 5,000 on Growth and 125,000 on Hyper Growth.
Read from instantly.ai/pricing.md, woodpecker.co/pricing.md and each tool's API docs. Verified 25 Oct 2026.
