Comparison

Clearbit vs People Data Labs

For a new buyer in 2026 these are not two open options. Clearbit has joined HubSpot, sells no new standalone subscriptions and has no public enrichment API; its data now reaches users as data enrichment inside paid HubSpot hubs. People Data Labs sells a self-serve data API from a free plan, with Person Pro from $98 a month and 1 credit per match.

Verified 25 Oct 2026

Pick Clearbit if

  • You already have a Clearbit API contract and integrations that depend on it
  • You run HubSpot Starter or above and want enrichment inside the CRM at no credit cost

Pick People Data Labs if

  • You are a new buyer and need an enrichment API you can sign up for today
  • You want a free plan to test with: 100 credits a month

Clearbit

Enrichment, Signals

People Data Labs

Enrichment, Sourcing

At a glance

Clearbit

From
Not published; no new subscriptions
Free plan
NoNone; free tools ended 30 Apr 2025
Cost per unit
Legacy monthly credits, no rollover
MCP server
NoNo

People Data Labs

From
$98/moPerson Pro, 350 credits
Free plan
Yes100 credits/mo per product
Cost per unit
1 credit per match or record
MCP server
YesPartial: docs-search MCP only

Where they differ

16 points side by side. Open a value for the full detail.

WhatClearbitPeople Data Labs
Enrichment API now part of HubSpotA B2B enrichment and IP-reveal API that has joined HubSpot. It still serves existing API customers; new buyers are pointed to enrichment inside HubSpot.Developer API for person, company, IP dataA developer data API for person, company, IP and job-posting data, with search, enrichment, bulk enrichment and flat-file licensing for larger contracts.
Not published; no new subscriptionsNo public price. New standalone Clearbit subscriptions are not offered. The replacement, HubSpot data enrichment, comes with Marketing, Sales, Service, Data or Content Hub Starter and above.Person Pro $98/mo, 350 creditsPer dataset. Person Pro starts at $98 a month for 350 credits, or $940 a year. Company Pro is $100 a month for 1,000 records, or $960 a year. Verified 2026-10-25.
None; free tools ended 30 Apr 2025None. The free Clearbit Platform, Weekly Visitor Report, TAM Calculator, Connect, free Slack integration and free Name to Domain and Risk API access ended on 30 Apr 2025. Free accounts are not being created.100 credits/mo per productUp to 100 credits a month per product. Emails, phone numbers and street addresses come back hidden as true or false until you pay for Pro.
Legacy monthly credits, no rolloverLegacy plans use a monthly credit allotment: Reveal 0.1 credit per unique IP, a Prospector record 2 credits, a CSV export row 1 credit. Credits refresh monthly at midnight UTC and do not roll over. HubSpot's data enrichment uses no HubSpot Credits.1 credit per match or record1 credit per matched person, company or IP. Search costs 1 credit per record returned. Autocomplete, cleaners and the sandbox are free.
404 lookups counted as requestsThe legacy Enrichment API counts 404 not-found lookups as requests, once per unique email or domain per billing period.Free on a miss, except Person IdentifyEnrichment is free on a miss (404). Person Identify is the exception: it bills every call that returns 200 or 404.
Existing Clearbit API customers onlyExisting Clearbit API customers only. HubSpot's developer docs expose no enrichment endpoint, so the HubSpot replacement runs inside the CRM, not from your code.Every plan, including FreeThe API is the product, on every plan including Free. Preview Search, Preview Enrichment and webhooks are Enterprise purchases.
Existing accounts only, via HubSpot loginKeys exist only on existing Clearbit accounts, which now sign in through HubSpot. The API reference is behind a customer login.X-Api-Key header, api_key or SDKAn X-Api-Key header, an api_key query parameter or an SDK client. Active keys: 1 on Free, 3 on Pro, 5 on Enterprise.
600 requests/min on three APIsThe only published figure: 600 requests a minute per API for Autocomplete, Name to Domain and Risk. Going over quota returns 402.Person enrichment 1,000/min on paidPer key, per endpoint, per minute. Person enrichment 1,000 a minute on paid plans (100 on Free), company enrichment 1,000 (10 on Free), search 10 a minute by default. Every response is capped at 1MB.
Legacy CSV batches; bulk in HubSpot appLegacy batch enrichment by CSV is priced per record. In HubSpot, bulk enrichment runs from index pages or imports in the app.1 to 100 records per callBulk person and bulk company enrichment take 1 to 100 records per synchronous call. Flat files and delta files come with an enterprise data licence.
Legacy Enrichment API webhooksThe legacy Enrichment API can deliver results by webhook. Unknown or stale records return 202 first and are reindexed in a couple of seconds.Enterprise onlyEnterprise only: PDL posts events when records that match your registered filters change in a data release.
NoNone found on any Clearbit or HubSpot page on 25 Oct 2026. HubSpot's own MCP server covers CRM records, not enrichment.Partial: docs-search MCP onlyNo official MCP server for PDL data on 25 Oct 2026. The MCP at docs.peopledatalabs.com/mcp searches the documentation only.
40 million companies, 400 million contacts40 million companies and 400 million contacts, with 100+ B2B attributes from 250+ data sources: firmographics, technologies, industry codes and parent companies, plus person role, seniority and title.1.5 billion person profiles, monthly refresh1.5 billion unique person profiles, plus company, IP and job-posting datasets. Person records carry emails, phones, work history, education, skills and location. API data is refreshed monthly.
Logo API shut down 8 Dec 2025The free Logo API shut down on 8 Dec 2025, and the Autocomplete API has returned no logos since 9 Sep 2025. Name to Domain and Risk are unsupported and not maintained.Two company fields removed 16 Feb 2027Two company fields (investing_companies and affiliated_profiles) are removed on 16 Feb 2027 in favour of newer fields.
Data may feed HubSpot's datasetWith HubSpot's data enrichment, limited business contact data from enriched records may be contributed to HubSpot's commercial dataset. You can turn enrichment off in settings.No resale, FCRA uses or AI trainingNo resale or products that compete with PDL without an enterprise agreement, no FCRA uses such as credit or employment screening, and no training of generative AI models on the data.
DPA for GDPR and CCPA; no certificationIts terms carry a data processing addendum covering GDPR and CCPA processor duties; no certification statement on the pages we downloaded.ISO and SOC 2 Type 2The pricing page says ISO and SOC 2 Type 2 compliant.
Existing API customers, HubSpot usersExisting Clearbit API customers keeping legacy integrations, and HubSpot users who want enrichment inside the CRM.Developers enriching in code at volumeDevelopers who enrich or search in code at volume and want one dataset with a per-match price.

Pricing, plan by plan

US dollars as each vendor's page showed them on 25 Oct 2026. One panel per tool; switch each between monthly and annual billing (an annual price is the monthly rate when you pay for the year up front).

Clearbit

2 plans · API review

Legacy Clearbit plans

Custom quote

Existing customers only.

API included
Plan details

A monthly credit allotment, refreshed at midnight UTC with no rollover; over quota returns 402. No public price.

Replacement: HubSpot data enrichment

Included in Marketing, Sales, Service, Data and Content Hub Starter and above.

No API
Plan details

Uses no HubSpot Credits. Runs in the CRM; no public enrichment API.

People Data Labs

5 plans · API review

Free (Person)

$0

Free

Up to 100 credits a month.

API included
Plan details

Emails, phones and addresses are hidden as true or false.

Pro (Person)

$98/mo

billed monthly

$78.33/mo

billed annually

Starting at 350 credits a month with contact data included.

API included
Plan details

Billed monthly, or $940 a year ($78.33 a month).

Free (Company)

$0

Free

Up to 100 records a month.

API included

Pro (Company)

$100/mo

billed monthly

$80/mo

billed annually

Starts at 1,000 records a month.

API included
Plan details

Billed monthly, or $960 a year ($80 a month).

Show all 5 plansShow fewer plans

Enterprise

Custom quote

Custom volume on annual contracts, data licence feeds, webhooks, SSO.

API included

Which one to pick

Choose Clearbit if

  • You already have a Clearbit API contract and integrations that depend on it.
  • You run HubSpot Starter or above and want enrichment inside the CRM at no credit cost.
  • You want company enrichment and IP reveal managed for you rather than built in code.

Choose People Data Labs if

  • You are a new buyer and need an enrichment API you can sign up for today.
  • You want a free plan to test with: 100 credits a month.
  • You enrich in bulk from code: up to 100 records per call at 1 credit per match.
  • You need person data at scale: 1.5 billion profiles, plus company, IP and job-posting data.
  • You want misses on enrichment to cost nothing.

If neither fits: If you only need verified work emails for a list, a single email finder fits the job at a lower cost than a full data API. Find the emails, then verify them before sending.

How to find a person's work email address

Want us to build it for you?

Choosing between Clearbit and People Data Labs, or moving from one to the other? Tell us your setup. We will show you how we would run it, and what we would check first.

Questions people ask

What does the Clearbit do?

Clearbit adds company and contact data to records: 100+ B2B attributes such as technologies, employee count, revenue and location, plus IP-to-company reveal. It has joined HubSpot, and new buyers now get that enrichment inside HubSpot's paid hubs rather than as a standalone API.

Where does Clearbit get its data?

Clearbit's enrichment page says its attributes are distilled from 250+ data sources and millions of data points. HubSpot's data enrichment, which replaces it for new buyers, is powered by HubSpot's commercial dataset, third-party providers and publicly available information.

Was Clearbit acquired by HubSpot?

Yes. Clearbit's pricing page now reads "Clearbit has joined HubSpot!", and its help center says it no longer offers new standalone Clearbit subscriptions and points new buyers to enrichment inside HubSpot.

Is Clearbit Connect free?

Clearbit Connect was retired on 30 Apr 2025 along with the other free Clearbit tools. People Data Labs has a free plan of 100 credits a month, but it hides emails and phone numbers until you pay for Pro.

Can I still get a Clearbit API key?

Not as a new customer. Clearbit is not creating new accounts, its signup page offers only "Sign up with HubSpot", and HubSpot's developer docs expose no enrichment endpoint. For a self-serve enrichment API, People Data Labs starts free and its Person Pro plan starts at $98 a month.

Read from help.clearbit.com/hc/en-us/articles/16764226936471-Un…, peopledatalabs.com/pricing/person and each tool's API docs. Verified 25 Oct 2026.