Both charge nothing for unknown results. Pick LeadMagic if you also find emails and mobiles: a validation costs 0.25 credits from one pool shared with its finders, from $99 a month. Pick ZeroBounce if you mainly verify lists and need certifications: SOC 2 Type 2 and ISO 27001, a free plan of 100 checks a month and pay-as-you-go packs from $39.
Pick LeadMagic if
Pick ZeroBounce if
LeadMagic
Enrichment, Verification
ZeroBounce
Verification, Enrichment
LeadMagic
ZeroBounce
16 points side by side. Open a value for the full detail.
| What | LeadMagic | ZeroBounce |
|---|---|---|
| Pay-per-result B2B enrichment APIA pay-per-result B2B enrichment API: email finder, catch-all-resolving validation, mobiles, company, job and ads data, and people and company search. | Email validation API with AI scoringAn email validation API (real time, batch and bulk files) with AI scoring for catch-alls, an email finder, activity data and deliverability tools such as warmup and inbox placement tests. | |
| Essential $99/mo monthly, $990/yrEssential: $99 a month billed monthly, or $990 a year ($83 a month) billed annually, for 5,000 credits a month. Verified 2026-10-25. | 2,000 credits for $39, one-offPay-As-You-Go: 2,000 credits for $39, one-off. The ZeroBounce ONE subscription starts at $99 a month for 10,000 credits, or $79 a month billed annually. Verified 2026-10-25. | |
| One pool, wallet capped at 2xOne credit pool for every endpoint. Monthly plans cap the wallet at 2x the monthly allotment; annual credits refresh yearly and do not roll over. Annual billing is 10x monthly (2 months free). No refunds except where required. | Subscription or packs, $0.0195 to $0.0032Credits by subscription or one-off packs. On ZeroBounce ONE, unused credits roll over while you stay subscribed; annual billing saves 20%. Pack prices fall from $0.0195 a credit (2,000) to $0.0032 (1,000,000). | |
| Validation 0.25 credit; finder 1 creditValidation 0.25 credits per valid or invalid result. Email finder 1 credit per valid email, mobile 5 credits. | Validation 1 credit; finder 20 per resultValidation 1 credit per email; AI scoring 1 more credit. Email Finder and Domain Search 20 credits per successful result. | |
| Unknown free; instant invalids billed 0.25Unknown results are free. Instant invalid results (bad syntax, no MX, disposable) are still billed at 0.25. Failed finder lookups are free. | Unknown results and duplicates freeUnknown results and duplicates in a bulk file are free. Finder lookups that cannot determine an address cost 0. | |
| NoneNone on the pricing page: new accounts choose a paid plan at signup and get an API key at once. The MCP page mentions a free account with starter credits. | Freemium, 100 validation credits/moFreemium: 100 validation credits a month for signups with a business domain, plus 10 Email Finder lookups and a few deliverability tests. | |
| API, CLI and MCP on every planAPI, CLI and MCP on every plan. The people, company and job search API is unmetered on Professional and Ultimate. | API on every plan, Freemium includedAPI on every plan, Freemium included. ZeroBounce ONE gets about 20 to 25% higher rate limits. | |
| X-API-Key header; OAuth for MCPX-API-Key header with a key starting lm_. The hosted MCP and CLI use OAuth instead. | api_key query parameter or form fieldKey sent as the api_key query parameter or form field. A Master Key plus up to 5 keys in all, with an optional IP whitelist. | |
| 600/min on finder and validationEmail finder and validation 600 requests a minute; most other endpoints 300; some 100. The same on every self-serve plan. | 80,000 per 10 seconds, single validateSingle validate 80,000 requests per 10 seconds. Batch validate 30 requests a minute of 100 emails in the docs, while the app says 5 a minute with a 30-minute block. Going over blocks the key or IP for a set time. | |
| Async jobs up to 500,000 rowsAsync bulk jobs of up to 500,000 rows with pause, resume, a progress stream and CSV download, billed per successful row. | Bulk file upload; batch of 100Bulk file upload with status, download and delete, also for AI scoring and Email Finder. Batch validate takes 100 emails per call. A free List Evaluator estimates a list's bounce rate first. | |
| YesOfficial hosted MCP at mcp.leadmagic.io/mcp with OAuth only: 113 tools on the full connection, including a free credit balance and cost preview. | YesOfficial local MCP server from npm (@zerobounce/mcp), run with your API key. Tools for validation, bulk files, scoring, email finder, activity data and credits. | |
| Validation with catch-all resolution, enrichmentA validation status with catch-all resolution. The same pool also returns work and personal emails, mobiles, profiles, firmographics, funding, tech stack, job postings and ads. | Status, sub-status, MX and SMTP providerStatus and sub-status (valid, invalid, catch-all, unknown, spamtrap, abuse, do_not_mail), free-email and did-you-mean flags, MX and SMTP provider, domain age, and name, gender and location where available. | |
| Signed async job webhooksSigned webhooks for async jobs (job.completed, job.failed), plus per-client webhooks in the batch API. | return_url callback on bulk filesA return_url callback when a bulk file finishes, and a results webhook for inbox placement tests. | |
| Clay, Zapier, Make, n8n, Apollo, sequencersClay, Zapier, Make, n8n, Apollo, Smartlead, Instantly, Attio, Email Bison and Salesforge. | Clay, Zapier, n8n, Make, CRMs, 13-language SDKsClay, Zapier, n8n, Make, HubSpot, Salesforce, Apollo, Outreach, Mailchimp and Klaviyo, plus SDKs in 13 languages. | |
| Internal use; low-find-rate throttlingSelf-serve plans are for internal use only. If your sustained find rate drops below 10%, LeadMagic may throttle or suspend access. | Embedding needs the reseller programUsing the API inside a third-party product needs prior approval, a minimum commitment and the reseller program. | |
| No SOC 2 or ISO 27001; DPANo SOC 2 or ISO 27001, as LeadMagic states. A written security program, TLS 1.3 and AES-256, and a DPA with SCCs. GDPR and CCPA requests honoured. | SOC 2 Type 2, ISO 27001, PCI-DSS, HIPAASOC 2 Type 2, ISO 27001, PCI-DSS, HIPAA, GDPR and CCPA, per its security page. Default processing is in the EU, with a US-only endpoint. |
No row matches in this view.
US dollars as each vendor's page showed them on 25 Oct 2026. One panel per tool; switch each between monthly and annual billing (an annual price is the monthly rate when you pay for the year up front).
$99/mo
billed monthly
$83/mo
billed annually
5,000 credits a month ($0.0198 a credit), or 60,000 a year billed annually at $990 ($0.0165).
Search API 1 credit per result, 10,000 search exports a day, 1 table seat. API, CLI and MCP.
$249/mo
billed monthly
$208/mo
billed annually
20,000 credits a month ($0.0124), or 240,000 a year billed annually at $2,490 ($0.0104).
25,000 exports a day.
$499/mo
billed monthly
$416/mo
billed annually
50,000 credits a month ($0.0100), or 600,000 a year billed annually at $4,990 ($0.0083).
Unmetered search API at 5 requests a second, 2 table seats.
$849/mo
billed monthly
$708/mo
billed annually
100,000 credits a month ($0.0085), or 1,200,000 a year billed annually at $8,490 ($0.0071).
Unmetered search API at 10 requests a second, 3 table seats.
Custom quote
By request on $499+ plans, with $49 a seat a month per workspace user.
Enterprise Security on annual plans from $10,000.
$0
Free
100 validation credits a month for business-domain signups, 10 Email Finder lookups, 1 inbox test, 1 email server test, 1 blacklist monitor.
$99/mo
billed monthly
$79/mo
billed annually
10,000 validation or scoring credits a month, plus warmup, inbox tests and finder lookups.
Unused credits roll over while subscribed.
$199/mo
billed monthly
$159/mo
billed annually
25,000 credits a month.
$379/mo
billed monthly
$303/mo
billed annually
50,000 credits a month.
$449/mo
billed monthly
$359/mo
billed annually
100,000 credits a month.
$999/mo
billed monthly
$799/mo
billed annually
250,000 credits a month.
$1,699/mo
billed monthly
$1,359/mo
billed annually
500,000 credits a month.
$2,499/mo
billed monthly
$1,999/mo
billed annually
1,000,000 credits a month.
Above that, contact sales.
Usage-based
One-off credit packs: 2,000 for $39, 5,000 for $69, 10,000 for $129, 25,000 for $274, 50,000 for $499, 100,000 for $649, 250,000 for $1,299, 500,000 for $2,199 and 1,000,000 for $3,199.
If neither fits: If you only need the lowest price per email to clean a large list once, the email verification guide compares more verifiers.
How to verify email addresses before you sendChoosing between LeadMagic and ZeroBounce, or moving from one to the other? Tell us your setup. We will show you how we would run it, and what we would check first.
Per check, LeadMagic is lower: a validation costs 0.25 credits, so its $99 Essential plan (5,000 credits) covers 20,000 checks, about half a cent each. ZeroBounce charges 1 credit per check: ZeroBounce ONE gives 10,000 for $99 a month, and a one-off pack gives 2,000 for $39. Both charge nothing for unknown results.
Neither charges for unknown results. LeadMagic resolves catch-alls as part of the 0.25-credit validation and still bills instant invalid results such as bad syntax or no MX. ZeroBounce returns catch-all as a status for 1 credit, and its AI scoring adds 1 more credit to rate how likely a catch-all address is to engage.
ZeroBounce has a Freemium plan with 100 validation credits a month for signups with a business domain, and the API works on it. LeadMagic's pricing page lists no free trial: new accounts pick a paid plan, from $99 a month, and can cancel anytime; its MCP page does mention a free account with starter credits.
ZeroBounce lists SOC 2 Type 2 and ISO 27001 on its security page, along with PCI-DSS, HIPAA, GDPR and CCPA. LeadMagic states that it holds no SOC 2 or ISO 27001 certification; it offers a DPA and describes a written security program.
Read from leadmagic.io/pricing, zerobounce.net/pricing and each tool's API docs. Verified 25 Oct 2026.
