---
title: "Instantly API: pricing, rate limits & MCP | ONEGTMLAB"
description: "Instantly API: Cold-email sending platform with unlimited mailboxes and warmup, a scoped-key REST API v2 (255 operations in the spec), a hosted MCP…"
canonical: https://www.onegtmlab.dev/tool-directory/sending/instantly-ai
---

# Instantly API: pricing, rate limits & MCP | ONEGTMLAB

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API review

# Instantly API review

Cold-email sending platform with unlimited mailboxes and warmup, a scoped-key REST API v2 (255 operations in the spec), a hosted MCP server auto-generated from that spec (199 tools live on 2026-10-25), and a separate credits subscription for its 450M+ lead database and AI agents. Best for cheapest entry to API-driven cold email: API v2 is on every paid Outreach plan from Growth, and in our test it also worked on the 14-day free trial.

Verified 25 Oct 2026 · 255 endpoints listed · Official MCP server

[

See pricing

](#pricing)[

Instantly API docs

](https://developer.instantly.ai/api-reference/introduction.md)

At a glance

Category

Sending, Sourcing, Enrichment

Pricing model

Usage-based

Free tier

14-day free trial, no card

Entry price

$9/mo, billed monthly Credits Nano

Auth

API key

Official MCP

Yes

Best for

Cheapest entry to API-driven cold email: API v2 is on every paid Outreach plan from Growth, and in our test it…

[instantly.ai ↗](https://instantly.ai)[Pricing page ↗](https://instantly.ai/pricing.md)

## What a call costs

The actions you pay for, as Instantly prices them.

Action

Cost

Per

Work email find (Lead Finder / enrichment)

~1.5 (1-2) credits

per row

Fully enriched profile

0.5 credits

per row

AI enrichment

~0.5 credits

per row

Lead verification

0.25 credits

per lead (measured 0.25 on our trial, 2026-10-25)

AI Reply Agent

5 credits

per reply generated

AI Sales Agent

5 credits

per lead generated

Pre-warmed Google account

$10

per month

Done-for-you Google account

$5

per month

Show all 17 priced actionsHide the rest

Action

Cost

Per

Domain (DFY / pre-warmed)

$15

per year

SuperSearch / Lead Finder count and preview (API)

free

per call (measured; preview hides emails)

Company enrichment: job listings, technologies, news, funding type

0.5 credits

per row, each

Engagement score

1 credit

per row

Website Visitors resolved profile

3 credits

per resolved profile

Find Local Businesses

2 credits

per business

Find Creators

50 credits (+25 for audience insights)

per creator

AI Recruiting / Investment / User Research / Partnership agents

5 credits

per lead generated

Instantly AirMail email account

$4

per month

## Pricing, plan by plan

US dollars, as Instantly's pricing page shows them on 25 Oct 2026. Monthly and annual billing are shown apart.

Free tier 14-day free trial, no card. Docs: 250 uploaded contacts, 1,000 emails, 100 credits, no API.

### Outreach Growth

$47/mo

billed monthly

$37.60/mo

billed annually

5,000 emails/mo, 1,000 uploaded contacts (fixed, does not reset monthly); Unibox preview-only (reply from Unibox needs Hypergrowth)

API includedPlan details

no overage; upgrade tier

### Outreach Hypergrowth

$97/mo

billed monthly

$77.60/mo

billed annually

125,000 emails/mo, 25,000 uploaded contacts; webhooks, subsequences, workspaces

API includedPlan details

add-on $87/mo per +25,000 uploaded contacts / +125,000 emails / +500 SMTP accounts in the standard warmup pool; stackable; removal via support

### Outreach Light Speed

$358/mo

billed monthly

$286.30/mo

billed annually

500,000 emails/mo, 100,000 uploaded contacts, SISR private servers/IPs

API includedPlan details

add-on $87/mo per +25,000 contacts / +125,000 emails (stackable)

### Outreach Enterprise

Custom quote

500,000+ emails, 100,000+ contacts, private deliverability network

API includedPlan details

custom

### Credits Nano

$9/mo

billed monthly

$9/mo

monthly billing only

150 credits/mo

### Credits Growth

$47/mo

billed monthly

$42.30/mo

billed annually

1,500 credits/mo at $47; 2,000 credits/mo at $77 ('Growth credits 2')

Show all 15 plansShow fewer plans

### Credits Supersonic

$97/mo

billed monthly

$87.30/mo

billed annually

5,000 credits/mo at $97; 7,500 credits/mo at $147 ('Supersonic credits 2')

### Hyper Credits

$197/mo

billed monthly

$177.30/mo

billed annually

tiers: $197 = 10,000; $300 = 20,000; $500 = 45,000; $997 = 100,000; $1,400 = 150,000; $1,700 = 200,000 credits/mo

Plan details

Credits add-on $425/mo for +50,000

### Bundle Starter (Growth + Growth Credits 1,500)

$94/mo

billed monthly

$85/mo

billed annually

5,000 emails/mo, 1,000 uploaded contacts, 1,500 credits/mo

API included

### Bundle Scale (app: Hyper Growth + Hyper Credits 10,000)

$294/mo

billed monthly

$265/mo

billed annually

125,000 emails/mo, 25,000 uploaded contacts, 10,000 credits/mo

API included

### Bundle Agency (app: Light Speed + Hyper Credits Tier 3, 45,000)

$858/mo

billed monthly

$772/mo

billed annually

500,000 emails/mo, 100,000 uploaded contacts, 45,000 credits/mo, SISR

API included

### Add-on Growth CRM

$47/mo

billed monthly

$47/mo

monthly billing only

AI CRM: emails, calls, SMS, tasks, LinkedIn connections

### Add-on Hyper CRM

$97/mo

billed monthly

$97/mo

monthly billing only

Growth CRM + calling and SMS (the app's Calls & SMS page says 'Subscribe to the Hyper CRM plan')

### Add-on Growth Inbox Placement

$47/mo

billed monthly

$47/mo

monthly billing only

unlimited one-time inbox-placement tests

### Add-on Hypergrowth Inbox Placement

$97/mo

billed monthly

$97/mo

monthly billing only

unlimited one-time and automated tests

## Rate limits

Shared by API v1 and v2 across the whole workspace, even with multiple keys: max 100 requests/second and 6,000 requests/minute; exceeding either returns 429.

More on limitsLess

Several endpoints have stricter limits (emails list 20/min, test email 10/min, OAuth init 75/min/workspace). Our trial calls returned no rate-limit headers on any response, so you cannot read the remaining budget from headers.

## How to get an API key

Instantly uses API key. The steps below follow Instantly's own docs.

1.  Create a Instantly account. API access starts on the Outreach Growth plan.
2.  Settings -> Integrations -> API Keys (Version 2) -> Create API Key: name + scopes (the in-app picker listed 128 scopes, all:\* and per-resource:all/:create/:read/:update/:delete; scopes cannot be changed after creation). Shown once, unrecoverable (GET /api/v2/api-keys returns key: ""). v2 keys differ from v1 keys.
3.  Send it with every request: header: Authorization: Bearer <key>.
4.  Make a first call: Get campaigns associated with an email, Requires one of the following scopes: `account_campaign_mappings:read`, `account_campaign_mappings:all`, `all:read`, `all:all`. Keep the key in an environment variable, never in the command.
    
    ```
    curl -X GET "https://api.instantly.ai/api/v2/account-campaign-mappings/{email}" \
      -H "Authorization: Bearer $INSTANTLY_API_KEY"
    ```
    

## Where the docs live

What

Where

Documentation

[developer.instantly.ai/index.md](https://developer.instantly.ai/index.md)

API reference

[developer.instantly.ai/api-reference/introduction.md](https://developer.instantly.ai/api-reference/introduction.md)

OpenAPI spec

[api.instantly.ai/openapi/api\_v2.json](https://api.instantly.ai/openapi/api_v2.json)

llms.txt

[developer.instantly.ai/llms.txt](https://developer.instantly.ai/llms.txt)

Changelog

[feedback.instantly.ai/changelog](https://feedback.instantly.ai/changelog)

Base URL

`https://api.instantly.ai`

MCP server

`https://mcp.instantly.ai/mcp`

SDKs

@instantlyai/sdk (TypeScript, beta, Node 22+), @instantlyai/cli (npm, includes local MCP via \`instantly mcp\`)

## Strengths and limits

### Where it fits

-   Cheapest entry to API-driven cold email: API v2 is on every paid Outreach plan from Growth ($47/mo), and in our test it also worked on the 14-day free trial
-   Agents and LLM tooling: hosted MCP at mcp.instantly.ai (199 tools in tools/list on 2026-10-25; docs say 'every v2 endpoint'), plus an npm CLI with a local MCP
-   Least-privilege integrations: per-key scopes (e.g. campaigns:read, leads:all)
-   Programmatic mailbox provisioning: OAuth connect flows and done-for-you account/domain orders via API

### Where it falls short

-   Webhook-driven reply capture on the Growth plan: help center and pricing gate webhooks to Hypergrowth ($97/mo) and above (the Webhooks tab still shows 'Add Webhook' on the free trial; creating one was not tested)
-   Reselling or building data products from enriched/visitor data: the terms ban any 'Data Resale Activity'
-   Polling the email/inbox list heavily: GET /api/v2/emails is capped at 20 requests/minute

### Worth knowing

-   API v1 was deprecated on 19 Jan 2026; v2 needs a NEW key, v1 keys do not work on v2.
-   Help center and pricing say API is on every paid plan but not on the free trial; in our 2026-10-25 trial, API keys and v2 calls worked on plan pid\_free. Webhooks and Slack are gated to Hypergrowth ($97/mo) in the docs.
-   Rate limit is per WORKSPACE, shared across all keys and across v1+v2, so a Zapier zap on v1 eats your v2 budget.
-   GET /api/v2/emails (reply/inbox polling) is limited to 20 req/min, far below the 6,000/min headline.
-   Credits are a SEPARATE subscription from Outreach; unused credits expire after 2 months on monthly plans, 1 year on annual.

10 moreShow fewer

-   No overage billing: hitting the email or uploaded-contact cap means upgrading or buying the $87 add-on, which only exists on Hypergrowth and above.
-   Webhooks auto-disable on delivery failures (status -1) with no published retry schedule; watch the status field and use the resume endpoint.
-   Terms prohibit any Data Resale Activity, including data enriched or verified through Instantly.
-   Custom reply labels are sent as the webhook event\_type verbatim, so a receiver keyed on fixed event names will miss them.
-   API key is shown once and cannot be recovered.
-   Webhook event names in the developer guide are wrong for the API: use email\_link\_clicked (not link\_clicked); auto\_reply\_received is not in the spec enum or the live event list.
-   MCP header auth returned 504 in our 2026-10-25 test while the URL-path key worked; if header auth fails, it is the server, not your key.
-   Bundle prices on the public pricing page (Scale $194, Agency $555) do not match the in-app Bundles tab (Scale $294/$265 annual with 10k credits, Agency $858/$772 with 45k credits); check the app before quoting.
-   No rate-limit headers are returned, so throttle client-side to 100 req/s and 6,000 req/min per workspace.
-   Campaigns now live under 'Engage' (/app/engage) in the app; clicking 'Cold Outreach Campaign' immediately creates a Draft campaign.

## Who should use it

Use Instantly for

Cheapest entry to API-driven cold email: API v2 is on every paid Outreach plan from Growth ($47/mo), and in our test it also worked on the 14-day free trial

Look elsewhere for

Webhook-driven reply capture on the Growth plan: help center and pricing gate webhooks to Hypergrowth ($97/mo) and above (the Webhooks tab still shows 'Add Webhook' on the free trial; creating one was not tested)

## If Instantly is not the answer

Other Email sending tools in this directory, each with its own review.

[

![](/_astro/outreach.B1Zxg-6O_ZekCok.webp)

Outreach

Email sending

Best for integrating with an enterprise customer's existing Outreach org.

Outreach API review →](/tool-directory/sending/outreach)[

![](/_astro/aimfox.Cl8sLyp7.svg)

Aimfox

LinkedIn outreach

From $40.83/moOfficial MCP

Best for multi-account LinkedIn outreach where you want to rent extra sender profiles natively.

Aimfox API review →](/tool-directory/linkedin-outreach/aimfox)[

![](/_astro/dripify.CHsfpJDs_1kJMTW.webp)

Dripify

LinkedIn outreach

From $59/moOfficial MCP

Best for solo sellers or small teams running LinkedIn + email sequences from their own accounts.

Dripify API review →](/tool-directory/linkedin-outreach/dripify)

### Compare Instantly with

-   [![](/_astro/smartlead.DCswj1gL_1Lqkiz.webp)Smartlead side by side](/tool-directory/compare/instantly-vs-smartlead)

## Before you build

Four things to settle first, each read off Instantly's own pages.

-   **Confirm the API is on your plan**API access starts on the Outreach Growth plan. Free tier: 14-day free trial, no card.
    
-   **Keep the key out of your code**API key. It is sent as: header: Authorization: Bearer <key>.
    
-   **Design around the rate limit**Shared by API v1 and v2 across the whole workspace, even with multiple keys: max 100 requests/second and 6,000 requests/minute; exceeding either returns 429.
    
-   **Know the catch before you scale**API v1 was deprecated on 19 Jan 2026; v2 needs a NEW key, v1 keys do not work on v2.
    

## Want us to build it for you?

Tell us what you want Instantly to do in your stack. We will show you how we would wire it into your data, outbound or CRM, and what we would check first.

[

Book a call

](/book)[

See case studies

](/case-studies)

Read from [instantly.ai/pricing.md](https://instantly.ai/pricing.md), [developer.instantly.ai/api-reference/introduction.md](https://developer.instantly.ai/api-reference/introduction.md) and [developer.instantly.ai/getting-started/rate-limit.md](https://developer.instantly.ai/getting-started/rate-limit.md). Verified 25 Oct 2026.

All 255 endpointsFor developers: method, path, what it does and what it costs.

**Base URL:** `https://api.instantly.ai`

**Bulk and async:** POST /api/v2/leads/add takes up to 1,000 leads per call; moves and warmup toggles run as background jobs polled via GET /api/v2/background-jobs/{id}.

**Webhooks:** Events: all\_events, email\_sent, email\_opened, email\_link\_clicked, reply\_received, email\_bounced, lead\_unsubscribed, campaign\_completed, account\_error, lead\_neutral, lead\_interested, lead\_not\_interested and 8 more. Retries: Webhook object carries status -1 = disabled due to delivery failures, plus a disabled timestamp; a resume endpoint and webhook-event logs exist. Retry schedule not documented.

Filter endpoints

255 endpoints

Method

Path

What it does

Cost

GET

`/api/v2/account-campaign-mappings/{email}`

Get campaigns associated with an email, Requires one of the following scopes: \`account\_campaign\_mappings:read\`, \`account\_campaign\_mappings:all\`, \`all:read\`, \`all:all\`

Not stated

POST

`/api/v2/accounts`

Create account, Requires one of the following scopes: \`accounts:create\`, \`accounts:all\`, \`all:create\`, \`all:all\`

Not stated

GET

`/api/v2/accounts`

List account, Requires one of the following scopes: \`accounts:read\`, \`accounts:all\`, \`all:read\`, \`all:all\`

Not stated

GET

`/api/v2/accounts/{email}`

Get account, Requires one of the following scopes: \`accounts:read\`, \`accounts:all\`, \`all:read\`, \`all:all\`

Not stated

PATCH

`/api/v2/accounts/{email}`

Patch account, Requires one of the following scopes: \`accounts:update\`, \`accounts:all\`, \`all:update\`, \`all:all\`

Not stated

DELETE

`/api/v2/accounts/{email}`

Delete account, Requires one of the following scopes: \`accounts:delete\`, \`accounts:all\`, \`all:delete\`, \`all:all\`

Not stated

POSTasync

`/api/v2/accounts/warmup/enable`

Enable warmup for accounts, Initiates a background job to enable warmup for the specified accounts. The response will contain the initial background job object. You can monitor the job's progress by polling the \`GET: /api/v2/bac

Not stated

POSTasync

`/api/v2/accounts/warmup/disable`

Disable warmup for accounts, Initiates a background job to disable warmup for the specified accounts. The response will contain the initial background job object. You can monitor the job's progress by polling the \`GET: /api/v2/ba

Not stated

POST

`/api/v2/accounts/warmup-analytics`

Get warmup analytics, Requires one of the following scopes: \`accounts:read\`, \`accounts:all\`, \`all:read\`, \`all:all\`

Not stated

GET

`/api/v2/accounts/analytics/daily`

Get daily account analytics, Get daily account analytics showing the number of emails sent per day for each email account. Useful for tracking daily sending activity across your accounts.

Not stated

POST

`/api/v2/accounts/pause`

Pause multiple accounts, Pauses up to 100 email accounts in the authenticated workspace. Each unique email is returned in either \`paused\_emails\` or \`failed\_emails\`. Requires one of the following scopes: \`accounts:update\`, \`

Not stated

POST

`/api/v2/accounts/{email}/pause`

Pause an account, Requires one of the following scopes: \`accounts:update\`, \`accounts:all\`, \`all:update\`, \`all:all\`

Not stated

POST

`/api/v2/accounts/{email}/resume`

Resume a paused account, Requires one of the following scopes: \`accounts:update\`, \`accounts:all\`, \`all:update\`, \`all:all\`

Not stated

POST

`/api/v2/accounts/{email}/mark-fixed`

Mark an account as fixed, Sets the account to active and clears leftover error metadata such as status\_message. Idempotent when the account is already active. Requires one of the following scopes: \`accounts:update\`, \`account

Not stated

GET

`/api/v2/accounts/ctd/status`

Get custom tracking domain status, Requires one of the following scopes: \`accounts:read\`, \`accounts:all\`, \`all:read\`, \`all:all\`

Not stated

POST

`/api/v2/accounts/test/vitals`

Test account vitals, Requires one of the following scopes: \`accounts:read\`, \`accounts:all\`, \`all:read\`, \`all:all\`

Not stated

POST

`/api/v2/accounts/move`

Move accounts between workspaces, Move accounts between workspaces. IMPORTANT: this endpoint should be called ONLY with an ADMIN workspace API key, and b

Not stated

GET

`/api/v2/agent-items`

List AI agent items, Requires one of the following scopes: \`all:read\`, \`all:all\`

Not stated

POST

`/api/v2/agent-items/bulk-delete`

Bulk delete AI agent items, Requires one of the following scopes: \`all:delete\`, \`all:all\`

Not stated

POST

`/api/v2/api-keys`

Create api key, Requires one of the following scopes: \`api\_keys:create\`, \`api\_keys:all\`, \`all:create\`, \`all:all\`

Not stated

GET

`/api/v2/api-keys`

List api key, Requires one of the following scopes: \`api\_keys:read\`, \`api\_keys:all\`, \`all:read\`, \`all:all\`

Not stated

DELETE

`/api/v2/api-keys/{id}`

Delete api key, Requires one of the following scopes: \`api\_keys:delete\`, \`api\_keys:all\`, \`all:delete\`, \`all:all\`

Not stated

GET

`/api/v2/audit-logs`

List audit log, Requires one of the following scopes: \`audit\_logs:read\`, \`audit\_logs:all\`, \`all:read\`, \`all:all\`

Not stated

GET

`/api/v2/background-jobs`

List background job, Requires one of the following scopes: \`background-jobs:read\`, \`background-jobs:all\`, \`all:read\`, \`all:all\`

Not stated

GET

`/api/v2/background-jobs/{id}`

Get background job, Requires one of the following scopes: \`background-jobs:read\`, \`background-jobs:all\`, \`all:read\`, \`all:all\`

Not stated

POST

`/api/v2/block-lists-entries`

Create block list entry, Requires one of the following scopes: \`block\_list\_entries:create\`, \`block\_list\_entries:all\`, \`all:create\`, \`all:all\`

Not stated

GET

`/api/v2/block-lists-entries`

List block list entry, Requires one of the following scopes: \`block\_list\_entries:read\`, \`block\_list\_entries:all\`, \`all:read\`, \`all:all\`

Not stated

DELETE

`/api/v2/block-lists-entries`

Delete all block list entries, Requires one of the following scopes: \`block\_list\_entries:delete\`, \`block\_list\_entries:all\`, \`all:delete\`, \`all:all\`

Not stated

GET

`/api/v2/block-lists-entries/{id}`

Get block list entry, Requires one of the following scopes: \`block\_list\_entries:read\`, \`block\_list\_entries:all\`, \`all:read\`, \`all:all\`

Not stated

PATCH

`/api/v2/block-lists-entries/{id}`

Patch block list entry, Requires one of the following scopes: \`block\_list\_entries:update\`, \`block\_list\_entries:all\`, \`all:update\`, \`all:all\`

Not stated

DELETE

`/api/v2/block-lists-entries/{id}`

Delete block list entry, Requires one of the following scopes: \`block\_list\_entries:delete\`, \`block\_list\_entries:all\`, \`all:delete\`, \`all:all\`

Not stated

POST

`/api/v2/block-lists-entries/bulk-create`

Bulk create block list entry, Requires one of the following scopes: \`block\_list\_entries:create\`, \`block\_list\_entries:all\`, \`all:create\`, \`all:all\`

Not stated

POST

`/api/v2/block-lists-entries/bulk-delete`

Bulk delete block list entry, Requires one of the following scopes: \`block\_list\_entries:delete\`, \`block\_list\_entries:all\`, \`all:delete\`, \`all:all\`

Not stated

GET

`/api/v2/block-lists-entries/download`

Download all block list entries as CSV, Requires one of the following scopes: \`block\_list\_entries:read\`, \`block\_list\_entries:all\`, \`all:read\`, \`all:all\`

Not stated

POST

`/api/v2/campaigns`

Create campaign, Requires one of the following scopes: \`campaigns:create\`, \`campaigns:all\`, \`all:create\`, \`all:all\`

Not stated

GET

`/api/v2/campaigns`

List campaign, Requires one of the following scopes: \`campaigns:read\`, \`campaigns:all\`, \`all:read\`, \`all:all\`

Not stated

POST

`/api/v2/campaigns/{id}/activate`

Activate(start), or resume a campaign, Requires one of the following scopes: \`campaigns:update\`, \`campaigns:all\`, \`all:update\`, \`all:all\`

Not stated

POST

`/api/v2/campaigns/{id}/pause`

Stop(or pause) a campaign, Requires one of the following scopes: \`campaigns:update\`, \`campaigns:all\`, \`all:update\`, \`all:all\`

Not stated

GET

`/api/v2/campaigns/{id}`

Get campaign, Requires one of the following scopes: \`campaigns:read\`, \`campaigns:all\`, \`all:read\`, \`all:all\`

Not stated

PATCH

`/api/v2/campaigns/{id}`

Patch campaign, Requires one of the following scopes: \`campaigns:update\`, \`campaigns:all\`, \`all:update\`, \`all:all\`

Not stated

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