--- title: "Expandi vs HeyReach: Pricing, API, Webhooks and MCP" description: "Expandi vs HeyReach for LinkedIn outreach: per-seat prices, trials, agency plans, REST API vs reversed webhooks, webhooks and MCP. Verified 25 Oct 2026." canonical: https://www.onegtmlab.dev/tool-directory/compare/expandi-vs-heyreach --- # Expandi vs HeyReach: Pricing, API, Webhooks and MCP [](/) [ Book a call ](/book) Comparison # Expandi vs HeyReach Both automate LinkedIn outreach and bill per LinkedIn account. Pick Expandi for one account or a small team: $99 a seat a month with a dedicated country IP and auto warm-up, and LinkedIn plus email in one tool. Pick HeyReach to run many senders or clients through code: a full REST API, webhooks and MCP on every plan, from $79 a sender a month. Verified 25 Oct 2026 ![](/_astro/expandi.D4GeRy4A_Z1heGtH.webp)Pick Expandi if - You run one LinkedIn account or a small team and want a dedicated country IP with auto warm-up - You want LinkedIn and email steps in the same campaign without a second tool ![](/_astro/heyreach.CErc6v03_p2sLS.webp)Pick HeyReach if - You need a full REST API to build lists, create campaigns, set sequences and start them in code - You run many senders: the rate drops to $59 a sender from 10 senders, and bundles cover 25, 50 or unlimited [![](/_astro/expandi.D4GeRy4A_1fWtVI.webp)](/tool-directory/linkedin-outreach/expandi) Expandi Sending vs [![](/_astro/heyreach.CErc6v03_TdMPp.webp)](/tool-directory/linkedin-outreach/heyreach) HeyReach Sending [Expandi review →](/tool-directory/linkedin-outreach/expandi)[HeyReach review →](/tool-directory/linkedin-outreach/heyreach) 01 ## At a glance ![](/_astro/expandi.D4GeRy4A_1fRbjp.webp)Expandi From **$99/seat/mo**Business monthly, $79 annual Free plan **Yes**7 days Cost per unit **Each LinkedIn account is a seat** MCP server **Yes**Partial: beta ![](/_astro/heyreach.CErc6v03_20vQKp.webp)HeyReach From **$79/sender/mo**Growth monthly, $64 yearly Free plan **Yes**14 days, no card, 3 accounts Cost per unit **Each sender is a seat; teammates free** MCP server **Official** 02 ## Where they differ 16 points side by side. Open a value for the full detail. What ![](/_astro/expandi.D4GeRy4A_1fR7TB.webp)[Expandi](/tool-directory/linkedin-outreach/expandi) ![](/_astro/heyreach.CErc6v03_24ufDO.webp)[HeyReach](/tool-directory/linkedin-outreach/heyreach) ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiCloud LinkedIn and email automation, per seatCloud LinkedIn and email automation, priced per LinkedIn seat, with a dedicated country IP and auto warm-up for each account. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachCloud LinkedIn tool for many sendersA cloud LinkedIn outreach tool built to run campaigns across multiple LinkedIn accounts at once, with a unified inbox and a full REST API. Email steps are handed to a separate sender such as Instantly or Smartlead. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiBusiness $99/seat/mo monthly, $79 annualBusiness: $99 a LinkedIn seat a month billed monthly, or $79 a month billed annually (20% off, paid upfront). Taxes vary by country. Verified 2026-10-25. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachGrowth $79/sender/mo monthly, $64 yearlyGrowth: $79 a sender a month billed monthly, $72 quarterly or $64 yearly. From 10 senders the rate drops to $59 a sender a month. Verified 2026-10-25. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)Expandi7 days7 days. The pricing page says you are not charged until you decide to buy. Onboarding asks you to connect a LinkedIn account before any app page opens. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReach14 days, no card, 3 accountsGrowth: 14 days with no card and 3 LinkedIn accounts. Agency and Unlimited: a 30-day trial on request. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiEach LinkedIn account is a seatEach connected LinkedIn account is a seat. The pricing page says more seats bring bigger discounts; above 10 seats it points to sales. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachEach sender is a seat; teammates freeEach LinkedIn sender is a seat. Teammates, VAs, clients and users are free to add. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiAgency at custom price, 10+ seatsAgency plan at a custom price for 10+ seats, with white-label, roles and permissions, client reports and a dedicated CSM. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachAgency $999/mo for 25 sendersAgency: $999 a month for 25 senders or $1,399 for 50, with one white-label brand included. Unlimited: $2,999 a month, unlimited senders under a 300-sender fair-use cap, extra white-label brands $500 each. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiDedicated country IP and warm-upA dedicated country-based IP address and profile auto warm-up on the Business plan. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachDedicated residential proxy on GrowthGrowth gives each sender a dedicated residential proxy. Agency and Unlimited expect you to bring your own proxies. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiNo public REST API; reversed webhooksNo public REST API. Expandi calls its reversed webhooks the closest thing: per-campaign URLs that add a lead, or pause or resume one. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachFull REST API on every planA full REST API on every plan: lists, leads, campaign create, sequence update and start, inbox, stats and webhooks. A separate Organization API manages workspaces, users and keys. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiKey and secret inside each URLReversed-webhook URLs carry their own key and secret as query parameters, so the URL itself is the secret. The MCP uses OAuth or an access token. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachX-API-KEY header per workspaceAn X-API-KEY header with a workspace key that does not expire and can be deactivated. The Organization API needs its own admin key. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiNo API rate limits documentedNo API rate limits are documented. LinkedIn actions run under daily limits you set per account as randomised ranges; a range should not start at 0. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReach300 requests/min, one shared limit300 API requests a minute shared across the workspace, with 429 when exceeded. The Organization API has its own 300 a minute. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiOne profile per webhook callOne profile per reversed-webhook call. Bulk adds go through CSV, lead lists or CRM lead lists in the app. An add can fail silently if the lead is already in another campaign. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachUp to 100 leads per requestUp to 100 leads per API request; the V2 endpoints return added, updated and failed counts. Lead reads return up to 1,000 per page. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)Expandi25 events, optional batching25 events, including connection accepted, contact replied, message sent and email opened, clicked and bounced. Reply events fire only when Expandi syncs the inbox in the account's active hours. Optional batching every 1 to 24 hours. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReach12 event types, campaign filters12 event types, one per webhook, optionally filtered by campaign: connection request sent and accepted, message and InMail sent and replied, follow, like, profile view, campaign completed and lead tag updated. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiPartial: betaOfficial, in beta, at `https://api.liaufa.com/mcp`. OAuth sign-in covers every LinkedIn account you manage. It drafts campaigns and replies for a human to approve, and logs its actions. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachYesOfficial, hosted at `https://mcp.heyreach.io/mcp`. OAuth for Claude, ChatGPT and Codex, or an MCP key in an X-MCP-KEY header for other clients. 58 tools cover campaigns, leads, lists, inbox, blacklists and webhooks. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiLinkedIn and email in one campaignMultichannel LinkedIn and email in the same campaign, with email sent, opened, clicked and bounced events. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachNo email; hands off to sequencersDoes not send email itself. Its campaigns pass leads to native Instantly, Smartlead or EmailBison steps. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiHubSpot, Pipedrive, Salesforce, Zapier, SmartleadNative HubSpot, Pipedrive and Salesforce, plus Zapier, Smartlead, Google Sheets, Hyperise and Sendspark. Make and n8n connect through the MCP access token. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachClay, Zapier, n8n, HubSpot, SlackClay, Zapier, n8n, HubSpot, Slack, Instantly and Smartlead are named in its own site index. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiNot statedNot stated on the pricing page or help-center index. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachNo SOC 2 or GDPR claimNo security page (heyreach.io/security returned 404). The privacy policy describes user privacy rights but makes no SOC 2 or GDPR compliance claim. ![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)ExpandiSafety settings, LinkedIn plus emailOne LinkedIn account or a small sales team that wants safety settings and LinkedIn plus email in one tool. ![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReachMany senders, campaigns by APIAgencies and teams running many senders, who want to build and launch campaigns by API and capture replies by webhook. 03 ## Pricing, plan by plan US dollars as each vendor's page showed them on 25 Oct 2026. One panel per tool; switch each between monthly and annual billing (an annual price is the monthly rate when you pay for the year up front). ![](/_astro/expandi.D4GeRy4A_Z1hd4Gp.webp) ### Expandi 2 plans · [API review](/tool-directory/linkedin-outreach/expandi) ### Business $99/mo billed monthly $79/mo billed annually Per LinkedIn seat. No APIPlan details Dedicated country IP, auto warm-up, unlimited campaigns, LinkedIn and email, integrations. Billed monthly, or annually upfront at $79 a month (20% off). Image and video personalisation are paid add-ons. ### Agency Custom quote Custom price for 10+ seats, white-label, roles and permissions, client reports, dedicated CSM. No API ![](/_astro/heyreach.CErc6v03_Z1tbS50.webp) ### HeyReach 5 plans · [API review](/tool-directory/linkedin-outreach/heyreach) ### Growth $79/mo billed monthly $64/mo billed annually Per sender, 1 to 9 senders. API includedPlan details Unlimited campaigns, unified inbox, 100 enrichment credits per sender (one-time), API, webhooks and MCP. Billed monthly, $72 a month quarterly, or $64 a month yearly. ### Growth, 10 to 50 senders $59/mo billed monthly $48/mo billed annually Volume rate per sender once 10 or more senders are selected, up to 50. API included ### Agency (25 senders) $999/mo billed monthly $800/mo billed annually 25 senders, 1,000 enrichment credits (one-time), one white-label brand, bring your own proxies. API includedPlan details Billed monthly, $900 a month quarterly, or $800 a month yearly. ### Agency (50 senders) $1,399/mo billed monthly $1,120/mo billed annually 50 senders, 1,000 enrichment credits (one-time), white-label, bring your own proxies. API included Show all 5 plansShow fewer plans ### Unlimited $2,999/mo billed monthly $2,399/mo billed annually Unlimited senders under a 300-sender fair-use cap, 3,000 enrichment credits (one-time), extra white-label brands $500 each. API includedPlan details Billed monthly, $2,699 a month quarterly, or $2,399 a month yearly. 04 ## Which one to pick ### ![](/_astro/expandi.D4GeRy4A_1fRi81.webp)Choose Expandi if - You run one LinkedIn account or a small team and want a dedicated country IP with auto warm-up. - You want LinkedIn and email steps in the same campaign without a second tool. - You need native HubSpot, Pipedrive or Salesforce sync for LinkedIn activity. - You only need to push leads in from a CRM or Zapier, which reversed-webhook URLs cover. - You want a wide webhook feed: 25 events, including email opens and bounces. ### ![](/_astro/heyreach.CErc6v03_1Rz4XA.webp)Choose HeyReach if - You need a full REST API to build lists, create campaigns, set sequences and start them in code. - You run many senders: the rate drops to $59 a sender from 10 senders, and bundles cover 25, 50 or unlimited. - You are an agency and want white-label and unlimited free user seats for clients. - You want an MCP server with campaign, lead and inbox tools on every plan. - You want a 14-day trial with no card and 3 LinkedIn accounts. **If neither fits:** Pick neither if email is your main channel. A cold-email sender with built-in warmup fits better, and HeyReach can still pass LinkedIn leads into one later. Clean the email list before it goes into any sender. [How to verify email addresses before you send →](/tool-directory/how-to/verify-emails) ## Want us to build it for you? Choosing between Expandi and HeyReach, or moving from one to the other? Tell us your setup. We will show you how we would run it, and what we would check first. [ Book a call ](/book)[ See case studies ](/case-studies) 05 ## Questions people ask Heyreach vs expandi cost For one LinkedIn account, Expandi Business is $99 a month billed monthly or $79 billed annually. HeyReach Growth is $79 a sender a month billed monthly or $64 yearly, and $59 a sender from 10 senders. For 25 senders, HeyReach Agency is $999 a month; Expandi quotes 10+ seats through sales. What is the safest LinkedIn automation tool? Neither vendor can promise an account is never restricted. What each offers: Expandi gives each seat a dedicated country IP, auto warm-up and randomised daily limit ranges. HeyReach gives each Growth sender a dedicated residential proxy and spreads campaigns across several senders with per-account limits. Does Expandi have an API? Not a public REST API. Expandi offers reversed webhooks: per-campaign URLs that add a lead, or pause or resume one, plus outbound webhooks for 25 events and a beta MCP server. HeyReach has a full REST API on every plan. Which one can send email too? Expandi runs LinkedIn and email steps in one campaign. HeyReach does not send email itself; it passes leads to Instantly, Smartlead or EmailBison through native steps. ## Related [![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)Expandi API review](/tool-directory/linkedin-outreach/expandi)[![](/_astro/heyreach.CErc6v03_wYfyH.webp)HeyReach API review](/tool-directory/linkedin-outreach/heyreach)[![](/_astro/dripify.CHsfpJDs_Z1cmivn.webp)![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)Dripify vs Expandi](/tool-directory/compare/dripify-vs-expandi)[![](/_astro/dripify.CHsfpJDs_Z1cmivn.webp)![](/_astro/heyreach.CErc6v03_wYfyH.webp)Dripify vs HeyReach](/tool-directory/compare/dripify-vs-heyreach)[![](/_astro/expandi.D4GeRy4A_Z1heNij.webp)![](/_astro/outflo.BiKMFUe1_ZulsRq.webp)Expandi vs OutFlo AI](/tool-directory/compare/expandi-vs-outflo)[![](/_astro/heyreach.CErc6v03_wYfyH.webp)![](/_astro/outflo.BiKMFUe1_ZulsRq.webp)HeyReach vs OutFlo AI](/tool-directory/compare/heyreach-vs-outflo) Read from [expandi.io/pricing](https://expandi.io/pricing/), [heyreach.io/pricing](https://www.heyreach.io/pricing) and each tool's API docs. 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